Business Tips for Success on Small Business Saturday
Black Friday has been around for as long as I can remember (although it seems to keep expanding its borders). Small Business Saturday was marketing experts answer to helping smaller businesses benefit from the flurry of shopping that happens in and around Thanksgiving for the December holidays. Here are some tips of how local businesses can capitalize on the day.
The approaching holiday shopping season means local businesses have an opportunity to compensate for our sluggish summer tourist season. With the advent of Small Business Saturday–falling on November 24th this year–consumers are encouraged to “shop small” on the first Saturday after Thanksgiving. With a little planning and effort, small business owners can use this day to grow their customer base this season and beyond.
Read the full post on Marketing Tips for Small Business Saturday Success on BAM! Small Biz Consulting.
Credit Image: Open Neon Sign via Shutterstock