Pathfinder Day: The Path to Business Owner #BlogHer14

Pathfinder Day: The Path to Business Owner #BlogHer14

I was thrilled to have the opportunity to lead a Pathfinder Day at the 10th Anniversary of BlogHer's annual conference. Along with Erica Diamond from Women On The Fence, we covered an entire day on "The Path to Business Owner".  The primary purpose of the presentation was to create a conversation about the many options involved with blog monetization and help advise new bloggers on the ins and outs of this process.

It was a spectacular experience.

Jennifer Evers, The Path to Business Owner

There was A LOT of content to cover in a short amount of time, and we had an amazing group of women who were open to learning and sharing.   My goal was to make sure that there were tangible takeaways from this Session; a spot on elevator pitch that could be used in the Expo with the many sponsors exhibiting,  a good idea of the diverse ways to make money and where to start, and an action plan for the next steps in their path - even if it was to NOT monetize.

I love teaching.  I love learning from others and feeling collaborative with interesting and diverse women.  Pathfinder Day was all that rolled in to one, plus amazing morning and lunch Keynote conversations with Teneshia Jackson-Warner and Isabel Kallman, aka AlphaMom (who sat in AND contributed a great tip in our afternoon session - #LOVE!).  I was thrilled to see the positive feedback on Twitter from the attendees!

Pathfinder Day Twitter Feedback

This was the first time that I had been given the opportunity for a major speaking engagement.  Sure, I speak to small groups of women at my Founding Moms meetings, as well as when I teach my Twitter for Beginners classes.  But this was a whole different ball game.  50 women.  A full day of programming.  Microphones.  Photographers.  Expectations.  Working with a partner.  I gave it 125% and loved every minute of the process from start to finish.  I hope that the women in the room last Thursday felt my excitement, my energy, and my love for the material and my heartfelt wanting to provide them with as much information possible to help guide them on their individual path.

The full presentation (including the two handouts) are available on SlideShare for your reference.  Please feel free (even if you weren't in the session) to email me  - Jennifer (at)memyselfandjen(dot)com - with any questions on this material.  I'd be happy to help!

Thank you to Elisa Camahort Page for the incredible opportunity, Susan Getgood for seeing something in me last year and believing that I would be a perfect fit, Shannon Carol for all of your tireless planning and organization, and Kathy Moran for handling the logistics.  Words cannot express how grateful I am to have you in my corner.

Until next year . . .


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