Making Multimedia Content SEO Friendly

How To Design Visual Content

Humans are highly visual beings and often our judgment is based off what we see rather than what we touch, hear, smell, or taste. For marketers, it is imperative that content is visually appealing so that your audience engages with your material. Fortunately, there is some science behind the art of designing content to captivate audiences. Check out the following suggestions for a outline of how to make your content a visual paradise. ...more
This is what I was looking for. I have been fighting with my blog (promise im not crazy) trying ...more

5 Creative Blogs You Should Be Reading

Creativity is an important element in marketing and finding the right inspiration is imperative for engaging your audience and sharing interesting content across social media. We’ve compiled a list of 5 fantastic blogs that are sure to inspire and unleash your creativity. Whether you’re looking for curation resources or interesting insight, these blogs provide marketers with fresh ideas and thought-provoking perspectives. Check out the list below and be sure to bookmark these sites for future reference!...more

How to Write Catchy Blog Titles

Blog titles are the first thing your audience sees and the effectiveness of your title will make or break whether they continue reading or move on to another piece. Especially with social media, a good title is the key for getting people to click on your link and read your content. However, despite knowing the impact that blog titles have on engagement, they can often be the most difficult part of your piece to develop — but don’t worry! Below you’ll find the secrets to creating catchy titles that will drive readers to your blog....more

Tablet Takeover: Why the iPad Went Mini

Steve Jobs was a strong believer that for the purpose of design and usability, tablet sizes shouldn’t be smaller than 10 inches. Why then has Apple steered away from Jobs’s stern vision and released the new 7.9 inch iPad Mini? While the original iPad was a proactive device that spearheaded a brand new tablet market, the iPad Mini is reactive to the multitude of tablet sizes currently on the market. Let’s break it down:...more

7 Beliefs of Successful People

Marissa Mayer, Bill Gates, Warren Buffett…what do these highly successful people have in common? Studies have shown that successful people have a unique approach towards the role they play in their environment. These approaches are not intrinsically hardwired in successful people, but rather can be learned and practiced by anyone. Take a look at these 7 beliefs to see how the mindsets of successful people can impact your goals and perspectives....more

An Overview of Social Currency

This past September, Kellogg’s opened the world’s first Tweet Shop. Customers could pay for Kellogg’s products by tweeting rather than using cash or credit. Pretty neat, right? But what exactly does the concept of a ‘Tweet Shop’ imply about social media and marketing? Is Kellogg’s Tweet Shop signalling a new direction of ecommerce and content marketing?...more

Breaking the Glass Ceiling

“The challenge is not a glass ceiling, but rather a sticky floor”...more

How To Design Visual Content

Humans are highly visual beings and often our judgment is based off what we see rather than what we touch, hear, smell, or taste. For marketers, it is imperative that content is visually appealing so that your audience engages with your material. Fortunately, there is some science behind the art of designing content to captivate audiences. Check out the following suggestions for a outline of how to make your content a visual paradise....more

7 Beliefs of Successful People

Marissa Mayer, Bill Gates, Warren Buffett…what do these highly successful people have in common? Studies have shown that successful people have a unique approach towards the role they play in their environment. These approaches are not intrinsically hardwired in successful people, but rather can be learned and practiced by anyone. Take a look at these 7 beliefs to see how the mindsets of successful people can impact your goals and perspectives....more