Marketing Lessons from Harley Davidson Summer Camp
Here are some critical lessons from Harley Davidson's summer camp. Three critical lessons you can learn about marketing from how they run this event and engage their customers.
Disclosure: The author of this post was hosted by Harley-Davidson during Summer Camp, as part of her role as VP Influencer Marketing at BlogHer.
However, learning to ride a motorcycle has been on my unwritten life list for more than a year, so I was beyond delighted to attend the Harley-Davidson Summer Camp as BlogHer’s representative. At some point, I will get around to writing about the experience, probably next spring when I will actually learn to ride at a Harley Rider’s Edge class. In the interim, I urge you to read the sponsored posts written by my 11 fellow Harley campers.
In this post though I want to focus on three marketing lessons we can learn from this event.