Lunch, The Social Imperative Keynote, and Skype Demo

Lunch begins at noon, and is followed by a Skype demo and keynote presentation, The Social Imperative. Social media and online community is transforming everything from communications to work productivity to shopping, and has radically changed how a company builds reputation and recommendations. Diana Williams of JoyusEkaterina Walters, author of Think Like Zuck, and Shana Pearlman of Skype join moderator Elisa Camahort Page of BlogHer to help you get ahead of the trends and stay on top of the benefits that a socially-connected employee- and user-base deliver.